Marketing Package/Complete: Terms and Conditions

By purchasing this product, the customer agrees to abide by the following terms and conditions:

PenFed Realty will create a custom brand identity package, which will include the following:

PRODUCT DELIVERABLES:

  • Brand profile
  • Logo
  • Tagline (OPTIONAL)
  • Business card design
  • Letterhead and #10 envelope design
  • Personal flyer copy and design
  • 2-page property brochure template
  • 4-page property brochure template
  • Email signature
  • 1-minute profile video
  • Headshot photo
  • Optimization of HomeSwing website "About Me" and "Contact Me" pages
  • Setup or optimization of Google My Business profile

    PROGRAM PRICING:

    Total program fee: $795.00. This total fee applies even if the customer declines specific items within the list of product deliverables.

    Deposit: A 50% deposit ($397.50) of the total fee is due at the time of checkout.

    Balance: The remaining payment ($397.50) is due after customer approval via DocuSign and prior to the delivery of all product deliverables.

    Rush delivery requires a surcharge of 100% of the total price (Total cost is $795 x 2 = $1,590.00). Rush delivery is defined as a two- to three-week turnaround time starting from the date of purchase and is subject to approval by RECS. For RUSH services, please email marketing@penfedrealty.com with your request.

    REVISIONS

    You will be entitled to two (2) rounds of revisions for each product deliverable in this package. If you are dissatisfied with the results of the work after two rounds of revisions, you or PenFed Realty/RECS may unilaterally terminate this project. In case of this occurrence, the deposit will not be refunded.

    You are be entitled to one (1) two-hour filming session in one location to shoot your profile video and photo headshot. RECS will not schedule any subsequent photo and video shoots unless RECS loses or damages the footage from the shoot. You may select to film at one of the following locations only: the video studio in the Tysons Corner, Federal Hill or Regency branch office.
    At the end of the development process, you will sign a final approval form via DocuSign to indicate acceptance and approval of all product deliverables and remit final payment. At this time, RECS will deliver all program deliverables to you. Any requests for revisions or alterations to any of the product deliverables after you give final approval via DocuSign shall be considered a new order and will incur the applicable costs.

    OWNERSHIP AND USAGE RIGHTS Upon receipt of full payment, except as stated herein, the customer is hereby granted exclusive and unlimited usage and reproduction rights to all product deliverables prepared for the customer. PenFed Realty/RECS reserves the right to reproduce any and all product deliverables created in print, electronic and multimedia for PenFed Realty/RECS’s promotional purposes.

    ERRORS the customer is responsible for proofreading and reviewing all work produced during the development stage. As a result, the customer is fully responsible for any errors in spelling, typography, illustrative layout, photography or other errors discovered after final signed approval. Any requests from the customer to revise/recreate any of the product deliverables due to any errors discovered after final signed approval shall be considered a new order and will be subject to the applicable fees.

    CANCELLATION In the event the customer cancels this order prior to completion, the customer forfeits the deposit paid. The customer also forfeits any sample and composite materials developed up to this point, and agrees not to use any and all draft/review/early versions of the product deliverables that were sent to the customer during the development and review process. These include but are not limited to: logo design composites, copywriting drafts, video first cuts, and any design/copywriting/multimedia/digital work created for the customer by PenFed Realty/RECS during program development.

    REPRESENTATIONS AND WARRANTIES Except as expressly set forth herein, PenFed Realty/RECS makes no other representations and warranties, and expressly disclaims any other representations or warranties of any kind or nature, express or implied, as to the condition, value or quality of the services herein. PenFed Realty/RECS specifically disclaims any implied representation or warranty of merchantability, usage suitability or fitness for any purpose.

    INDEMNIFICATION PenFed Realty/RECS agrees to carry out its activities hereunder in a lawful and businesslike manner. The customer shall hold PenFed Realty/RECS harmless from any and all liabilities, loss, or damages suffered by the customer as a result of any claim, demand, suit, costs, or judgment against it (including attorneys' fees), arising out of the services herein. Additionally, the customer agrees to indemnify and hold PenFed Realty/RECS harmless from any liabilities, loss, or damages suffered by PenFed Realty/RECS as a result of any claim, demand, suit, costs, or judgment against it (including attorneys’ fees) arising out of any breach of this order or the negligent or willful misconduct of the customer.

    FORCE MAJEURE PenFed Realty/RECS shall not be liable for the failure to perform its obligations under this order if such failure is due to acts beyond the reasonable control of PenFed Realty/RECS to include, by way of illustration, but not limitation, acts of God or public enemy, acts of any government in either its sovereign or contractual capacity, fires, floods, utility interruption, civil disobedience, strikes, lock-outs, freight embargoes, inclement weather, errors or defects in goods, data or information supplied by the customer, or any other cause or condition beyond PenFed Realty/RECS's reasonable control.

    CHOICE OF LAW AND VENUE The customer and PenFed Realty agree that the performance hereunder and all suits and special proceedings hereunder be construed in accordance with and under and pursuant to the laws of the Commonwealth of Virginia. Any and all suits or actions for any and every breach of or for the enforcement or interpretation of this order or any of its provisions shall be instituted and maintained in a court of competent jurisdiction in a state or federal court in Fairfax County, Virginia.

    COMPLETE ORDER This order and any statements of work hereunder contain the entire contract concerning the relationship between the customer and PenFed Realty/RECS hereunder which supersedes and merges all prior proposals, understandings and all other orders, oral and written, between the customer and PenFed Realty/RECS relating to this order, and no modification of this order shall be valid unless in writing and duly executed by the customer and PenFed Realty/RECS hereto.

    COMPLETE AGREEMENT This Agreement and any statements of work hereunder contain the entire contract concerning the relationship between the Parties hereunder which supersedes and merges all prior proposals, understandings and all other agreements, oral and written, between the Parties relating to this Agreement, and no modification of this Agreement shall be valid unless in writing and duly executed by the Parties hereto.